PRODUCTION Music Video-first draft & Feedback

feedback from draft 1- from the focus group:

1.Do a tighter zoom on the guy lip syncing, perhaps jump between zooms

2.I like the shot of Joanna looking on twitter

bit confused at the lip-syncing of Jude

Great for TA-very Mass-market idea

3.Not sure about using videos of the news or the Simpsons

Some shots of Joanna on bike may need editing, as she stares at the camera at one point

Put it more Videos of Jude, as it is a bit sudden

4. I like the intertextuality/ postmodernism involved in it

very topical and culturally relevant

I was a bit confused as to who the boy was

love the shot of the laptop and twitter- very postmodern and an incorporation of Andrew Goodwin's theory - screens within screens.

PLANNING- How I will adhere to brief

PLANNING-shotnotes Part 1,2 and 3

PLANNING-initial storyboard

PLANNING-Feedback from pitch

Pitch 1

Pitch 2

This experience was useful in many ways. It firstly allowed me to develop my confidence skills, as I had to talk in front of a large group of people. Secondly, it helped me to solidify my ideas and know exactly what music video I was producing, because I had to explain the ideas coherently and clearly in front of the class. Furthermore, as you can see I redid my first pitch, because I didn’t express my ideas to my peers eloquently enough, due to a bad presentation/pitch  style, with too many slides, I also didn’t know my idea well enough and therefore couldn’t fully explain it. Therefore I decided to redo it. This was a very good idea, as it gave me the chance to limit down my pitch, to only the key points and therefore would fit the 3 min time limit. It also aided me in understanding my own idea. As seen by the reviews, people thought I was a lot more confident and coherent in my 2^nd pitch. Therefore, in redoing the pitch I have learnt key skills of presenting, which will definitely aid me in later life.

Moreover, people giving their feedback from my pitch has also helped me in this NEA. Many of them liked the ‘climate change’ idea and the intertextuality of the extinction rebellion. Although some questioned the idea of ‘climate change’ for a fun-loving audience, it means I have to reinforce the positive outcome at the end, and hopefully upon listening to the song, they’ll realise it is fun-loving. However, the  majority overall thought it was a very appropriate idea for the target audience listed on the brief.

PLANNING-Redone music video pitch

PLANNING-Initial pitch of music video